Shopping Smart
Cost per wear: the only shopping arithmetic worth doing
A £300 coat worn twice a week for five years costs less per wear than a £40 one worn six times. The maths is trivial and almost nobody does it before buying.
Topic
buying
Every GetStyleGo article tagged buying — 6 pieces across 1 section.
Shopping Smart
Buying a coat: the one purchase worth over-thinking
It goes over everything, it is seen more than anything else you own, and a good one lasts twenty years. It is also where the difference between wool blends and real wool is most consequential.
Shopping Smart
Why clothes look different in the shop mirror
Retail lighting and mirrors are designed, not neutral. Knowing what they are doing is the difference between buying what suits you and buying what suited the changing room.
Shopping Smart
How to shop in a sale without buying rubbish
Discounting is engineered to defeat judgement, and it works. The countermeasures are simple, unglamorous, and mostly involve deciding things before you arrive.
Shopping Smart
Reading a garment: the two-minute quality inspection
Everything worth knowing about how a garment was made is visible in the shop, and the whole inspection takes about as long as reading the price tag properly.
Shopping Smart
What "quality" actually means in clothing
The word covers at least four different properties that frequently trade off against each other. Being specific about which one you want is the difference between buying well and buying expensively.